Sky Pilot wrote:well a gold mine it might be but I just counted 16 pages of sport! No wonder it sees off its competitor the lightweight Barossa Herald, which is so poor that it is given away free like the Flinders News. They can't sell them and both used to be paid papers I think - before Rural Press took them over.
Don't get me wrong, the sports section is great. I just counted 36 pages of either full page ads, classifieds and the real estate section of a 72-page edition.
There's 50 per cent. That's not including the other ads in there, I think it would be close to 60 per cent or so. Which isn't a bad thing at all. Just saying it's got a great ad percentage. Going on appearance only, it's healthy if anything.