Booney wrote:whufc wrote:Booney wrote:Brodlach wrote:What is Port doing with the China deal?
Certainly can't see it being in the 2021 fixture and I'd be surprised if the game on Chinese soil ever gets played again.
Andrew Hunter ( GM of China Strategy ) left the club early this year to join Jay Weatherill in Perth at the Twiggy Forrest funded Mindaroo Foundation ( A philanthropic not-for profit organisation https://www.minderoo.org/about/ ) so a crucial piece of the Port Adelaide / China engagement is no longer at the club. Lucky enough to speak with Andrew several times and he, in the lead up to that first game, had done over 30 trips in the 2 years prior to China to facilitate the game, a massive amount of work done by he and KT, among others. I'm currently reading his book "Port Adelaide to Shanghai".
We still have a full time employee in Shanghai, Tony Zhang, who is engaging with the Shanghai business community to maintain the relationship and corporate support.
I'm certainly watching with interest as despite the naysayers the strategy was funding itself and was set to become a major part of the clubs revenue stream going forward. We hadn't put all our eggs in that basket but fair to say we'd closely aligned ourselves with it going forward.
Interesting this...…...do many other clubs have full time employees overseas.
You kind of feel like this would just have to be a win/win situation. If you have a full time person overseas looking for sponsorship opportunities you would like their wage would be offset by the sponsorships gained. I'm presuming a full time employee of that sort would be on around $100-$150k a year.
The role would also be very tangible and performance would be extremely to manage. How much sponsorship dollars have they gained vs the expenses of their role.
Yep, pretty easy to set KPI's and measure them.
No doubt the current relationship between the two countries would be making this somewhat more difficult!
Yeah I guess that’s the risk component that there is so many external possibilities that could deem the role unviable
I guess with the roles profitability so easy to measure though you could manage the role accordingly and if it came unviable then end the relationship.